What is GEO (Generative Engine Optimization)?

GEO is the practice of optimizing web content so it is discovered, understood, and cited by AI answer engines like ChatGPT, Gemini, and Perplexity. It extends traditional SEO with structured data, clear factual phrasing, and citation-friendly formatting.

How is GEO different from SEO?

SEO targets ranking on search engine result pages. GEO targets being retrieved and quoted by generative AI systems. Both rely on crawlability and clean structure, but GEO emphasizes answerable content blocks, factual accuracy, and machine-readable schema.

Is GEO Optimizer free to use?

Yes. GEO Optimizer runs a free audit of any public URL and returns score breakdowns plus prioritized fixes.

Which AI search engines does it analyze for?

The audit checks visibility signals relevant to ChatGPT, Google Gemini, Perplexity, and similar large-language-model-driven answer engines, as well as traditional Google local search.

Contact

Have a question, found a bug, or want to suggest a feature? We'd love to hear from you.

GitHub Issues

The fastest way to report a bug or request a feature is to open an issue on GitHub. This keeps discussions public and lets others contribute.

Open an issue on GitHub

Email

For questions that are not suited for a public issue tracker, you can reach the maintainer by email.

[email protected]